affiliate

The Torrum eSIM affiliate program: 20% of everything the people you refer spend, for as long as they keep travelling

Share one link and earn 20% of every purchase your referrals make – recurring, not one-off. How the Torrum affiliate program works, and who it suits.
Useful
09.09.2026

Contents:

Most affiliate programs in travel pay you once. Someone clicks, books, flies, and the relationship is over – the airline has their money, you have your fee, and next year it starts again from zero.

Mobile data does not work like that. People who travel keep travelling, and they keep topping up. So the interesting part of this program is not the number. It is the word next to it.

👉 If you would rather just start: the referral link is waiting in your account at torrum.io.

What the program pays, in one paragraph

You get two personal tracking links – one for the web, one that opens the Torrum bot in Telegram. Someone follows either, creates an account and buys eSIM data. You receive 20% of what they spend, and you keep receiving 20% every time they spend again, on their next trip and the one after that.

Twenty per cent is the standard rate, and it is the one everybody starts on. There is a premium rate of 25%, but it is not a button you buy – it is agreed with larger travel agencies and communities after we have looked at what they actually do.

There is no application to fill in, no minimum audience, no waiting to be approved. The links sit in your account from the moment you have one, and every Torrum customer starts on the same terms.

And the attribution does not expire. Someone who follows your link today and buys nothing until next spring still counts as yours – no cookie window to miss, no clock running out behind you.

Why “recurring” is the word that matters, not “20%”

Twenty per cent of one purchase is a nice afternoon. Twenty per cent of everything that person buys afterwards is a different kind of arithmetic entirely.

Consider what happens after someone takes your advice. They buy data for a fortnight in Greece. In February they ski and buy again. In summer there is a work trip, then a long-haul holiday, then an unplanned stopover. Each is a separate purchase, each pays you again, and none has to fall inside a thirty-day window to count.

This is where most affiliate programs quietly differ from this one. A thirty-day cookie pays you for catching somebody at the right moment; a binding that never expires pays you for having been right. One-off programs make you find a new person every time, while this one compounds the people you have already convinced – which means a small, trusting audience can out-earn a large indifferent one.

It also changes what you should recommend. There is no incentive to push somebody towards a plan too big for their trip: a customer who felt overcharged does not come back, and a customer who does not come back is worth exactly one commission. Honest advice is the profitable strategy, which is a rarer alignment than it should be.

Where the link lives, and how long it takes to start

Two hands planning a route over an open paper map, with a notebook alongside

Four steps, none involving a contract:

  1. Sign in at torrum.io with Google, Apple or Telegram. There is no registration form.
  2. Open the referral page in your account and copy whichever link fits – the web one for a blog post or an email, the Telegram one for a chat or a channel.
  3. Put it wherever your advice already lives – a pinned message, a packing list, a video description, a booking confirmation email.
  4. Track it on the same page: users referred, total income and a month-by-month report you can download.

That is the entire onboarding. The same account is an ordinary customer account, so you can buy your own data package from it – advice from someone who has run the profile on their own last trip reads very differently.

If a step behaves oddly, the support bot answers directly.

Getting the money out: a promo code, or an agency agreement

Earnings accumulate in your account – with a report you can read on screen or download as a spreadsheet – and there are two ways to take them out. Both open up once the balance reaches $100, which is the one number worth knowing before you start: below that, the money is counted but not yet collectable.

Exchange them for a promo code. The simplest route, and the one most individual users take. Past the threshold the conversion is instant, the code stays valid for a year, and it is transferable – spend it yourself, or hand it to somebody else.

That second option is quietly the most useful thing in the program. A travel agent can turn commission into codes and hand them to clients – connectivity thrown in with the booking, at no cost to the agency. If you travel often yourself, the same balance goes back into your own connection instead of onto your card.

Take it in money. Available once there is an agency agreement in place, and settled per accounting period: a cash payout takes at least ten days from the request. This is the route for anyone treating it as revenue rather than as a discount – agencies, guides, publishers, businesses with accounting to answer to. Ask for the agreement through the partnership page.

The difference in speed is the honest tell: credit is instant because it never leaves the service, and money takes a fortnight-ish because it does. The distinction is worth being blunt about, because plenty of programs blur it. Credit inside a service is not income; it is a discount on something you were going to buy anyway. That is genuinely useful if you travel, and genuinely useless if what you need is a payment. The agency agreement exists precisely so the second case has an honest answer.

Who this actually suits

Two walkers seen from behind on a meadow path heading towards mountains

The program rewards trust rather than traffic, so the fit is narrower – and better – than “anyone with a website”.

Travel agents and tour operators. You are already answering the connectivity question on every booking call, and answering it with a link is less work than answering it with an explanation. There is also the promo-code route: commission converts into codes you can hand to clients, so the data arrives as part of your service rather than as somebody else’s upsell.

Guides and trip leaders. A group of twelve arriving where nobody can load a map is a problem you own for the next hour. The link in the pre-trip email prevents it.

Creators with a travel audience. Not necessarily a large one: a packing-list post read every week compounds better than a viral video watched once.

Hosts, relocation consultants and expat communities. Arrival week is when the question is most urgent and the answers are worst – and a community of any size is exactly what the 25% conversation is for.

Anyone who is simply asked a lot. If friends already message you before flying, you have been running an unpaid version of this for years.

Where a travel link converts, and where it quietly dies

What follows is our advice rather than a measurement. Connectivity tends to be bought in a narrow window – the last few days before departure, sometimes in the airport itself – because that is when the question becomes urgent.

So the link works where it meets somebody inside that window. A confirmation email a week out. A pre-departure checklist. A pinned message in a trip group chat. An answer to a direct question about SIM cards.

It does badly buried in a sidebar or scattered across places nobody reads with a trip in mind. This is not a volume game: one link inside somebody’s actual departure routine is worth a great many that are merely visible.

What you say around the link matters more than where it sits. “Here is what I use” works; “sponsored by” does not. The strongest version is usually one sentence about the problem it solved for you, then the link.

One more piece of placement advice: point people at the thing that answers their question, not at a homepage.

👉 A hesitant reader converts better on an explainer than on a sales page, because it lets them decide: eSIM vs local SIM vs roaming.

When a link is the wrong tool: reseller and white label

A business district skyline framed by a concrete opening

Referral is the right shape when you want to recommend something and be paid for it. It is the wrong shape when connectivity needs to look like part of your own product.

Between the two there is a rung people miss. For a sizeable agency or a community with real reach, the 25% conversation happens here rather than in the dashboard – still just a link, still nothing to build, better terms.

Reseller suits a company with an audience and somewhere to sell: wholesale rates, your own margins, your own brand. White label goes further – a branded eSIM site on your own domain, with the payments, support and compliance handled behind it.

Both are set out on the partnership page, where the commercial terms are agreed case by case rather than published.

👉 If you are a travel platform, an insurer, a cruise line or an airline, start there rather than here: eSIM for travel companies covers the operational side.

The three models side by side

What you are choosing betweenReferralResellerWhite label
What it takes to startAn accountA commercial agreementA commercial agreement and a domain
Who sets the priceTorrumYouYou
Whose brand the customer seesTorrumYoursYours
Paid as20% of every purchase, recurring; 25% negotiated for large partnersYour margin on wholesaleYour margin, plus monthly reporting
Best whenYou give advice people already trustYou have an audience and a checkoutConnectivity should look like your product

What we are not going to promise you

No earnings figure, because we do not know your audience and neither does anybody else who quotes one. Twenty per cent of nothing is nothing, and a program with no minimum audience is also a program with no guarantees.

And there is a floor worth stating plainly rather than burying: nothing comes out until the balance reaches $100. If you expect to refer three friends a year, that is a slow climb, and better known before you start than after.

It will not turn a general audience into a travel audience. If your readers are not about to board something, the link is decoration.

And it does not exempt you from your own country’s disclosure rules. A paid link generally has to be identifiable as such – the FTC endorsement guides in the United States, the CAP Code in the United Kingdom, the Unfair Commercial Practices Directive across the EU. A plain line saying you earn a commission is enough, and costs far less trust than being found out later. Check what applies where you publish.

And it is not a substitute for the product being right for them. Torrum sells travel data across packages, a metered balance and unlimited days in 180+ countries, on a GSMA-certified platform – and for somebody staying six months in one city, a local prepaid SIM is still cheaper. Saying so costs you one commission and keeps the person.

FAQ

Do I have to apply to join?

No. Every account has the referral link and the same 20% by default, from the moment you sign in.

How long does someone stay attributed to me?

Indefinitely. There is no cookie window and no expiry date – if they came through your link, their purchases keep counting as yours.

Is the 20% only on the first purchase?

No – that is the point of it. You earn 20% on every purchase that person makes, not just their first.

Is there a minimum audience?

None. The program is open to every user, which also means nobody is promising you an income.

Is there a minimum before I can take anything out?

Yes – $100. Commission is tracked from the first sale, but neither a promo code nor a cash payout opens up until the balance reaches that figure.

Can I earn more than 20%?

25% is possible, but it is negotiated rather than activated: it is meant for large agencies and communities, and we look at the partner before agreeing it. Ask through the partnership page.

How do I actually receive the money?

Either exchange your balance for a promo code, which is instant, or sign an agency agreement and take it as a cash payment, which is settled per accounting period and takes at least ten days from the request.

Can I use my own earnings to buy my own data?

Yes, and it is the quicker of the two routes: past the $100 threshold the exchange is immediate.

Can I give the promo code to a client instead?

Yes – the code is transferable and valid for a year, so an agency can pass its commission on to travellers as free data rather than taking it as cash.

What is the difference between referral and reseller?

Referral means recommending Torrum and being paid a share. Reseller means buying at wholesale, setting your own price and selling under your own brand.

Do I need a website?

No. There is a Telegram link as well as a web one, and either works in an email, a message, a video description or a printed checklist.

Does my referral need an eSIM-capable phone?

Yes – worth checking before recommending. The supported devices list is short and unambiguous, and the app walkthrough shows what installing one looks like.

Can I run this alongside another affiliate program?

Nothing stops you. Just be careful about recommending two connectivity products in the same breath, because it reads as advertising rather than advice, and converts accordingly.

Where do I see what I have earned?

In the same account the link came from. There is a report in the dashboard, and you can download it as an Excel file if you need the numbers in your own books.

Final thoughts: it is a by-product, not a business plan

Nobody should reorganise their work around a connectivity affiliate link. What this is good for is quieter: you were already being asked how to get online abroad, you were already answering, and that was already free labour. This pays for it, and keeps paying as the people you helped carry on travelling.

If you want the bigger version – better terms, your own pricing, your own brand – that conversation lives on the partnership page. The small version takes about a minute.

👉 Start here: sign in and copy your link.

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